Ad Specs
Audio ad specs & requirements
Spotify audio ads reach engaged listeners throughout their day, creating a unique personal connection that’s invaluable to brands trying to make an impression. Check out our creative guidelines and specs to get started.
Companion ad specs
A display ad unit is the visual element of your audio ad and appears when listeners engage with the Spotify app during an ad break.
1x Companion Image
- Aspect Ratio: 1x1
- Dimensions: 640x640
- File type: JPEG, .PNG
Image dimensions: 300X250, 301x301 - DV360 only
File type: JPEG
- Click command and 1x1 tracking pixel only
- All third-party tags and tracking URLs need to be in HTTPS format.
- Audio and companion display units are tracked together (clicks and impressions)
- Spotify Ads Manager allows third-party tracking via DCM impression tags
- Advertisers must provide a clickthrough URL (please use only one destination URL)
- URLs should direct to HTTPS destinations only
1x Logo Image
- Aspect Ratio: 1x1
- Dimensions: 640x640
- File type: JPEG, .PNG
- For Ads manager and Direct IO only
Tagline is intended to enforce the message of your audio ad
- 40 characters maximum
For Ads Manager and Direct IO only