Spotify Sessions: New Ways to Buy, Create, and Measure

Ready to take your advertising to the next level and hear about the creative insights that will optimize your campaigns?

In today’s crowded digital landscape, it’s never been more important — or more challenging — for brands to capture the attention of their audience. At Spotify, we’ve continued to elevate our ads platform and we’re excited to reveal a suite of powerful new ad tools and solutions that make it easier than ever for brands to create break-through campaigns that deliver measurable results.

Watch our latest video series below to learn about the new innovations in Spotify’s Ads Manager that will help you achieve your business goals.

Introduction and Welcome

With Meena Neti Amin, Global Brand Strategy Lead, Spotify Advertising
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Episode 1: What’s Trending on Spotify

In our first episode, discover the latest research from Spotify on how we’re capturing engagement, plus the current advertising trends that are grabbing our users’ attention.

With Jenny Haggard, Global Thought Leadership Lead, Spotify Advertising

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Episode 2: New Ways to Buy, Create, and Measure

Spotify’s Global Head of Emerging and Scaled Advertising, Sam Bevan, sits down with Senior Product Marketing Manager, Dodes Page, in the Spotify Podcast studio to explore the platform’s exciting new features, including AI-powered audio ad-creation, enhanced targeting, and refined measurement solutions.

With Sam Bevan, Global Head of Emerging and Scaled Advertising, and Dodes Page, Senior Product Marketing Manager, Spotify Advertising

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Episode 3: Creative Best Practices for Advertisers

The third episode guides you through data-driven creative best practices derived from the highest-performing audio and video campaigns on Spotify. Watch to help ensure your brand’s message is seen and heard, on Spotify.

With Sarah Isle, Brand Strategy Lead, Emerging and Scaled Advertisers, Spotify Advertising

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Take a look back: Spotify Sessions 2024

Want to maximize your reach, captivate your audience, and ensure your Spotify ads make a lasting impact?

In this three-part video series, you’ll learn why and how adding Spotify to your media mix can deliver meaningful results. Whether you're just getting started, or looking to refine your approach to advertising on Spotify, this series will provide:

  • Insights on how people engage with Spotify throughout their day—and how this can drive full-funnel results for your brand
  • Tailored solutions offered within Spotify Ads Manager to meet your business objectives
  • Data-driven creative best practices to help level up ad performance

Get set to elevate your advertising campaigns with Spotify Ads Manager.

Episode 1: Why Spotify

In our first episode, find out why Spotify’s role in our users’ daily lives is beneficial for you as a brand—and why adding Spotify to your media mix drives results across the funnel.

With Meena Neti Amin, Senior Business Marketing Manager, Spotify Advertising

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Episode 2: How Spotify

In Episode 2, we share the core benefits of using Spotify Ads Manager, as well as recent product updates. Discover the different ways you can bring ads to life and customize campaigns to suit your business goals.

With Savanna Ramsey, Associate Director, Product Marketing, Spotify Advertising

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Episode 3: Creative Best Practices

Episode 3 guides you through data-driven creative best practices derived from the highest-performing audio and video campaigns on Spotify. Watch to help ensure your brand’s message is seen and heard, on Spotify.

With Amy Dalson, Associate Director, Marketing Research and Intelligence, Spotify Advertising

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Take the next step

Reach out to our sales team to add more to your mix with Spotify.